Hydra Lips

Hydra Lips

Client

Hydra Lips

Year

2023

Enhancing HydraLips' allure with captivating packaging and a refined digital design strategy.

Enhancing HydraLips' allure with captivating packaging and a refined digital design strategy.

Section Title 1

Hydra Lips, an emerging brand in the beauty and personal care industry, sought to set its lip balm products apart in a competitive market. The objective was to create visually appealing packaging that stands out on shelves and a cohesive digital design that enhances online engagement and brand recognition.

Client

Hydra Lips

Hydra Lips

Hydra Lips

Hydra Lips

Industry

Cosmetic

Cosmetic

Cosmetic

Cosmetic

Service

Brand Identity

Brand Identity

Brand Identity

Brand Identity

Digital Design

Digital Design

Digital Design

Digital Design

Service #3

Service #3

Service #3

Service #3

Service #4

Service #4

Service #4

Service #4

Service #5

Service #5

Service #5

Service #5

Duration

Duration

Duration

Duration

6 Weeks

6 Weeks

6 Weeks

6 Weeks

Section Title 2

Hydra Lips' existing packaging was bland and did not capture the attention of potential customers. Additionally, their digital presence lacked the visual sophistication necessary to attract and retain a beauty-conscious audience. The brand needed a comprehensive solution to improve both its physical and digital presentation, thereby boosting sales and customer engagement.

Section Title 3

We created elegant packaging for HydraLips' lip balm, featuring soft colors and floral illustrations, enhancing shelf appeal and reflecting the brand's quality. Our digital strategy included a website overhaul and social media redesign, maintaining a cohesive brand image. Comprehensive guidelines were established for consistent branding across all platforms.

Section Title 4

The elegant packaging and refined digital design significantly enhanced HydraLips’ brand recognition and customer engagement. The new packaging attracted more customers in retail environments, while the improved digital presence boosted online interactions and sales. Overall, HydraLips successfully established a strong, memorable brand identity in the competitive beauty market.

Section Title 5

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Section Title 6

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Section Title 7

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PORTFOLIO

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Art Direction

Concept Design

Video Post-production

Graphic Design

Motion Design

Art Direction

Concept Design

Video Post-production

Graphic Design

Motion Design

Art Direction

Concept Design

Video Post-production

Graphic Design

Motion Design

Art Direction

Concept Design

Video Post-production

Graphic Design

Motion Design

Art Direction

Concept Design

Graphic Design

VFX

Motion Graphics

Art Direction

Concept Design

Graphic Design

VFX

Motion Graphics

Art Direction

Concept Design

Graphic Design

VFX

Motion Graphics

Art Direction

Concept Design

Graphic Design

VFX

Motion Graphics